Contact Page Optimisation: 10 Steps to Increase Your Conversion Rate

Contact Page Optimisation Tips

Your contact page might not be the most exciting page to work on but contact page optimisation can offer certain rewards that make it worth your time. There are many reasons that people visit contact pages on a website, not least to actually get in touch with the owners of the website. Increasing the conversion rate of [...]

The New Face of Search Engine Optimisation

The New Face of Search Engine Optimisation

Search Engine Optimisation is a rapidly evolving field at the best of times however Google has really been shaking things up over the past couple of years. Google Panda (February 2011) and Google Penguin (April 2012) are both code names for a change to Google’s search results ranking algorithm that decides exactly where your site should [...]

The Evolution of SEO & Why Keyword Research Still Matters

SEO & Keyword Research Tools

  If you have been following marketing and SEO (Search Engine Optimisation) news recently you might think that SEO is all but dead. Luckily with all the scaremongering that is going on, most of the issue is with people who have used spammy tactics and unusual link building strategies. The same key fundamentals of SEO [...]