Learn how you can block unwanted referrers such as SEMalt from accessing your site and skewing your website analytics.
We used Gravity Forms to build a 3,540+ marketing list and profit in the process, all with just a single form. Click for the full case study & review.
Two-Step Optin Forms allow you to grow your email marketing list faster by practically removing the risk for your prospects whilst increasing commitment.
“Don’t change anything on launch day. Better yet, don’t change anything you haven’t tested on a staging server before!” Click here to learn from my mistakes
When paying for traffic with pay per click (PPC) placements every click counts and negative keywords can be the key to ROI by keeping the bad traffic out.
There is a famous quote in the marketing world that states “half of my marketing is wasted, I just don’t know which half”. The good news is, in the age of digital marketing this is much less of an issue than it was before and if you set things up right from the start you …Read More about Affiliate Marketing Lessons Learned from Four Years of Click Tracking Data
Any business that has been active for a while will start to develop certain complexities and some of them may be hurting your business. Whether it is the way that a customer signs up for your newsletter, the system you have for accepting payments or even just the way they find information on your site. …Read More about The Importance of Reviewing Your Customer Journeys
One of the most overlooked parts of social media marketing is retaining full control of your content. This post isn’t about checking the terms of conditions to understand copyright but actually taking steps to prevent losing access to your own content if your account gets banned or the service closes down. You’ll also discover a few …Read More about Social Media Backups and Data Analysis For Marketers
In a world where hacking attacks seemingly make the headlines weekly (almost daily if you follow tech circles!), it is more important than ever to take every step you can to protect your website. As this site has evolved into a place where we directly sell products on the site we knew it was equally important …Read More about Why We Enabled SSL And You Should Too
If you really want to connect with your audience online you need to be relatable and whilst that may happen by chance every now and then, to craft content and deliver products that continuously resonate you need to be able to understand your audience on a deeper level. This is where the customer persona or marketing persona comes into play. It …Read More about Connect With Your Audience: Introducing the Customer Persona Canvas